What is an Affiliate Website and How Does it Work?

what is an affiliate website aboutWhat is an affiliate website? It’s simply a site that promotes the products and/or services of another company, and when a visitor from that site buys something, the affiliate makes a commission.

Can anyone be an affiliate? Absolutely. All you need to do is find a company or companies to affiliate with, sign up by providing information about yourself and your site, and wait for approval.

What is an Affiliate Website and How Does it Work?

Some companies have stricter affiliate policies than others. They may want to see a well-developed website before they approve you. They also may want you to have a certain amount of traffic.

But most of the time you will be accepted into an affiliate program, as long as you adhere to their guidelines as far as how to promote them and what you can and can not do.

Affiliates earn a certain amount of money each time someone buys something from the merchant site. This amount is usually spelled out in the affiliate agreement, but you can also negotiate a rate, especially if you get a large amount of traffic.

How does it Really Work for You as an Affiliate?

So when you asked what is an affiliate website? I can tell you that it’s simply a site that makes money promoting other sites. Affiliates work to get traffic from the search engines, either organically or through pay per click ads, and convert that traffic into sales.

This is accomplished through the content on their site. Each page is dedicated to a specific topic within their general niche, and there is a recommendation or two within that content.

It’s not a strong sell, as a merchant might do, but rather a pre-sell…gently convincing the reader that one or a few products are the best options for them and why they should choose them.

What Should You do as an Affiliate?

Affiliates typically do search engine optimization, link building, social posts and PPC ads, among other ways to get as much traffic to their sites as possible. The more people you have coming to your site, the higher your chances of getting commissions. It’s really that simple.

So although great presell content is key, without any visitors it really doesn’t matter how good your content is. The right combination of strong content and targeted visitors is crucial to your success.


If you’re asking what is an affiliate website then you’re likely considering giving it a try. It is definitely a great way to make money online, and there are people making millions of dollars every single year. There’s no reason to hesitate…try your hand at affiliate marketing today and see how you can be successful in no time at all.